Researching Investment Behaviors
Morningstar caters to individuals who make their own investment decisions, from 401k elections to stock picks. Speaking directly with users, our small team worked to uncover behavior patterns around the decision process.
Contribution: project lead, user interviews, synthesis
Morningstar iPhone App
The second release of Morningstar's iPhone app doubled the scope of the app. I learned a lot—as the design lead, I figured out architecture, worked with an excellent offshore team, learned Apple Interface Builder and designed each new screen.
UPMC Business Innovation
The University of Pittsburgh Medical Center (UPMC) employed a team to identify a business opportunity in home healthcare. We designed a service by using human-centered design methods to identify the needs of our demographic and pitched a business model to VCs.
Contribution: contextual interviews, synthesis, brainstorm, pitch delivery, visual design
Esperanto Film Props
A series of props, including a 15˝ asparagus and 6˝ molar, were created from bristol vellum as film props for independent short film,
Esperanto.
Dream Diorama
A personal project created for a gallery show. I asked friends to describe a dream they recently had, and recreated them as white paper, shoe box-size dioramas.